Paramount launches competing bid for Warner Bros. Discovery following Netflix deal

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Paramount launches competing bid for Warner Bros. Discovery following Netflix deal

Paramount launched a hostile bid Monday to acquire Warner Bros. Discovery just days after Netflix announced it was acquiring WBD’s streaming and studio assets. In a new bid, Paramount said it would offer $30 per share for the conglomerate, $2.25 more than Netflix’s deal.

Paramount said its offer “provides a superior alternative to the Netflix transaction.” In a news release, the company warned that a deal with Netflix risks entangling the studio in a complex regulatory process.

“WBD shareholders deserve an opportunity to consider our superior all-cash offer for their shares in the entire company,” Paramount CEO David Ellison said in a statement. “Our public offer, which is on the same terms we provided to the Warner Bros. Discovery Board of Directors in private, provides superior value, and a more certain and quicker path to completion.”

As Straight Arrow News previously reported, Paramount’s hat has been in the ring from the start, but WBD rejected their offer. Now, it seems, the company is stepping back up to the plate.

WBD’s deal with Netflix

The fight for WBD began after the company announced a plan to split the company into two divisions — one for entertainment and streaming, and another centered on news and sports.

After unveiling that strategy, WBD began receiving unsolicited bids for its entertainment assets. Following those bids, CEO David Zaslav paused the split and evaluated alternative options.

That review led to Netflix’s offer, which includes WBD going through with the split and selling its entertainment assets to Netflix.

With the acquisition, Netflix would become a powerhouse streaming and entertainment company. The deal, however, still needs federal regulatory approval.

Trump’s involvement

After the news of Netflix’s acquisition, President Donald Trump said he intends to play a role in any merger. He noted the deal “could be a problem,” noting “it’s a lot of market share.”

“Netflix is a great company. They’ve done a phenomenal job. Ted is a fantastic man,” he said of Netflix CEO Ted Sarandos. “I have a lot of respect for him, but it’s a lot of market share, so we’ll have to see what happens.”

The president noted he met with Sarandos in the Oval Office prior to the announcement. Trump, however, also has a close relationship with Ellison and his father, Larry Ellison.

In an interview with CNBS, Ellison noted he was “incredibly grateful for the relations that I have with the president,” noting that he believes Trump “believes in competition.”

However, Trump put the company on blast Monday morning after 60 Minutes, which is owned by Paramount, featured an interview with Marjorie Taylor Greene.

He said his problem with 60 minutes is “that the new ownership of 60 Minutes, Paramount, would allow a show like this to air. THEY ARE NO BETTER THAN THE OLD OWNERSHIP.”

Trump noted that since Paramount purchased 60 Minutes, the show has “actually gotten WORSE!”

The post Paramount launches competing bid for Warner Bros. Discovery following Netflix deal appeared first on Straight Arrow News.

Ella Rae Greene, Editor In Chief

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